Mustard has an enviable track record of working with successful businesses to take them to the next level.
We define successful businesses as those that have been going for at least five years, have 10+ staff, and have premises. If a business has survived and grown for five years they must be good at whatever they do. We can help them to be better at running a business that does what they do.
We know that what we do works, as has been proven time and time again. The only thing that would stop it working would be the business owner’s lack of engagement. We are challenging, we hold to account, and we ask for commitment to implement the agreed strategies. We take time to get to know people before we engage with them. We work with people that are open-minded and see that engaging with a business adviser is a sign of strength.
We take clients through our Mustard Diagnostic to assess the potential value yet to be created in the business. We use the resulting traffic-lighted action report and our eight-step programme to realise the added value. We have innovative, practical solutions on how to implement the agreed strategies and action plan.
We earn the title of Trusted Adviser by being steadfast, consistent and true in all our dealings with clients and each other.
We believe that customer service is at the heart of every business, especially our own.
Good leadership is vital to any business. People want to be led, and great leaders inspire people to reach higher, dream bigger and achieve. We practice what we preach and will inspire our clients to inspire their people.
We empower people, by giving them ownership, accountability and responsibility. We like to lead by example in excelling in customer service.
Good communication is vital to all businesses, and as a business grows, good communication becomes more challenging.
We are great believers in the power of positive mind-set. To quote Henry Ford;
“Whether you think you can, or you think you can’t – you’re right”
We believe in;
We will always strive to bring a fresh approach to business advice with the support of tools such as:
We keep pace with global and technology trends, in sharing the latest knowledge from the world’s foremost business and behavioural gurus.
Advising is serious stuff, but when you love what you do it naturally follows that you enjoy and relish each new day and relationship. We want to help our clients feel this pleasure from their own business. We want to have fun and we want our clients to enjoy the experience.
Remember that our Why is;
“To enable owner managed business to realise their potential, so that they have more time, more money and more fun.”
At Mustard we have a structured, yet flexible approach to growing businesses.
The structured approach is to start with our unique Mustard Business Diagnostic Tool™ which will produce a detailed 24-page report on the value that has been created in the business and the value yet to be created, broken down by function. It also produces a traffic-lighted action report and how ever good the business is, there is never a shortage of improvements to be implemented.
The logical and structured way is to work through these actions, starting with Leadership and Vision and finishing with Marketing and Sales. However, we know what it is like to run a business, and we are flexible enough to fix the areas that are causing most concern first.
At Mustard, we've developed an effective phased process to franchising and licensing.
We begin by working with you to clearly define the opportunity and the concept. Once defined, we help you prepare your business. Using the Mustard Business Diagnostic Tool™ we're able to understand the position and state of the business. This allows us to understand the current value and in turn the potential full value of your business. Focusing on the core areas of the business,we identify the business strengths and potential weaknesses.
The financials are reviewed for both the franchisor and franchisee.
We address vital questions such as; can both parties earn a living from this model? Are there limitations to the business? Is it scalable? We'll also undertake market research to determine widespread customer demand.
We help and support you to make the important decisions. We're able to review costs and fees, legal requirements and paper work, as well as produce an operations manual.
We'll advise on internal recruitment to support growth, and we can implement a sales process to sell franchises and devise a strategy to support them.
Most business owners believe that their business is their pension; when the time is right, they will sell it and retire. But, they often don’t consider that there might be a change in their personal circumstances. What if someone were interested in buying your business today? Is your business in a position to be bought?
Exit planning could also be called opportunity planning. You never know when that opportunity is going to knock, or when you want to sell.
Did you know that approximately 80% of businesses never sell? Only 1% of business sell for the valuation that the business owner is expecting, without having a lengthy earn out period. We don't believe that earn outs work for the business owner.
A very powerful way to grow your business is to acquire. You can acquire fixed income, talent, assets, customer base or routes to market - to name a few. A good acquisition can provide a return on investment that would be very difficult to attain through organic growth.
At Mustard, we've undertaken scores of successful acquisitions and have investigated a large number of potential targets on behalf of our clients
We will walk you through the acquisition process, step by step, guiding and advising you along the way, and liaising with the transactional advisers
The Mustard Business Diagnostic Tool™ examines the core elements of your business. Through a series of questions, we identify the current and potential value of your business. We identify which areas are strong in the business and where there is room for improvement. The Mustard Business Diagnostic Tool™ then produces an action list with clear outputs. It's a systematic approach, allowing you to measure progress by repeating the process time and time again. How ever good the business is, there is never a shortage of improvements to be implemented.
The Mustard Business Diagnostic Tool™ identifies the processes or systems you have in place. It questions: -
1.1. How well the systems and processes are documented.
1.2. How well evidenced these are.
1.3. How effective they are.
1.4. Who drives these systems or processes?
The Mustard Business Diagnostic Tool™ gives you valuable insight into your business. It helps you to review your systems and efficiency. It highlights your strengths and identifies where you need to focus energy. It creates an action plan and allows you to prioritise. In short, it allows you to plan, act, and delegate strategically to grow a more valuable business.
Contact us now to discuss how Mustard Business Diagnostic Tool™ can help your business.
We believe that understanding yourself and your team is vital to business success, which is why we're accredited in the research-based, validated assessment tools from TTI Insights, a global leader in Behaviours, Motivators, Acumen, Competencies and Emotional Intelligence (EQ). These are science-based assessments developed to find, retain and understand top talent; they can also give you a comprehensive insight for self-development and understanding. We assess the following:
Behaviours reveal how individuals like to be managed and communicated with; including what value he or she will bring to a team; their ideal environment and the possible limitations they may face.
Motivators are the windows through which an individual views the world. Motivators reveal why an individual acts a certain way, and what motivates them to perform a job.
Acumen, or a person's keenness and depth of perception, will identify how a person thinks and makes decisions and will clarify natural abilities or capacities.
Applied in conjunction with a job benchmark, competencies ensure the inherent skills of each individual match the soft skills required by the job.
Emotional Intelligence (also referred to as EQ) is an individual’s ability to sense, understand and effectively apply the power and acumen of emotions to facilitate high levels of collaboration and productivity.
90% of the difference between star performers and average performers in senior leadership positions is in EQ*
*Daniel Goleman – Emotional Intelligence
The Sales Skills Index has been developed to test an individual’s sales skills and benchmarks them against the strategies chosen by top performing sales people.
One of the best things about being a business owner is that you're not accountable to anyone. One of the worst things is that nobody holds you accountable.
We all tend to complete the easy tasks and leave the hard, time consuming and difficult tasks until last. We then make the excuse that we don't have enough time to complete them.
Mustard will hold you and your team accountable to get things done. We want you to achieve your goals, so we use tools to help structure the resources, time and completion of goals and objectives to succeed.
We have a wide range of resource materials that we share with you through the Mustard Online Library. We've taken the pain out of finding the best material to support your needs and appetite for knowledge. You'll have access to workshops, whitepapers, research articles, publications and training material. These resources are specific to help you with running a successful small business.
The Mustard Online Library holds thousands of documents.. Our online library is a valuable business resource, which we are constantly updating and sharing with you.
"Seek first to understand and then to be understood" – Stephen Covey - educator, author and businessman.
As trusted advisers we build a relationship with you, the business owner. We invite you to meet existing clients, we take time to get to know you and understand your needs, and we invest our time to build confidence in our understanding of your expectations. We work to build a trusting relationship with you to support your success.
If you're interested in joining our team of Mustard Advisers, complete details below and we'll contact you to discuss.